01 — Overview
The hero: a looping video of the mascot at work, tagline over a light scrim so the monster stays visible.
Status
Identity
Ash
#000706
Neon Green
#34ff67
Purple
#aa52f4
Typeface
Aa Gg
Anton (heavy display) over Geist body: loud, confident, easy to read on a phone.
Voice
Loud personality, professional execution. Short, punchy, a little unhinged. “Eating Gold Coast lawns for breakfast.”
Live
Spec
- Scope
- Front-end design · build
- Stack
- Next.js · Tailwind · GSAP
- Type
- Anton · Geist
- Status
- In build
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Salt & Stone